Avance Attorneys is pleased to announce the appointment of distinguished economist Petri Rouvinen, Ph.D. (Econ) as the firm’s Senior Economist. Prior to joining Avance, Petri has been Research Director of the Research Institute of the Finnish Economy (ETLA). At Avance, Petri will support the firm’s clients in relevant market transformations affecting their businesses. Moreover, Petri will provide expert economic advice, in particular, in the field of competition law. Petri’s wide economic understanding will also add significant value to the firm’s clients in processes related to risk and conflict management.

“To remain a trusted strategic speaking partner also in the future, we need to go beyond the mastery of the regulatory landscape and increasingly combine legal solutions with a profound understanding of our clients’ industries”, says Mikko Alkio, partner at Avance. “Petri is a perfect fit and will be a great addition to our team as we pursue our ambitions to meet these future challenges”.

“After a long career heading one of the largest economic research institutions in Finland, I felt that the time was ripe for me to share my expertise with businesses also outside the realm of economic research", says Mr. Rouvinen. “From the perspective of an economist who has evaluated the transformation of various industries, I feel privileged to have this opportunity to now be part of such transformation as part of the legal industry. Due to its reputation of combining highest quality legal services with a willingness to do things little differently, Avance was a natural next step in my career.”

“We are happy and proud to welcome such an established professional as Petri to the team", says Ulf-Henrik Kull, Senior Partner. “From the very beginning, the guiding principle of Avance has been to build a team of the most competent and experienced individuals on the market to tackle the increasingly complex legal issues faced by our clients. We see Petri’s appointment as a logical continuation of this principle.”


Avance and its individual lawyers continue their strong performance in the IFLR1000 rankings. In the newly released 2019 edition Avance is ranked in all researched practice areas, Banking and Finance, Capital Markets, M&A and Project Development and in addition, a record 11 partners of the firm are recognised in their fields of expertise.

The very positive feedback from clients includes the following:

It has a high-quality and experienced team in the energy sector. It is number one in customer service in Finland; walking the talk of being a partner for the customer.” – Banking, Capital Markets, M&A, Project Development

Avance is simply top-notch in transactions work.” – M&A

I'm extremely pleased with its work. The senior partner was easily accessible and very involved throughout the whole process. Enough dedicated resources were allocated to our disposal, and the strong business acumen among Avance's people enabled smoother and efficient negotiations and thereby a faster and more positive close of the deal.” – M&A

The firm provides high-quality service which is strongly partner led. This results in high quality work which is its key strength together with its professionalism.” – M&A

The IFLR1000 is a guide to the world's leading financial and corporate law firms and lawyers, with first rankings published already in 1990 and currently covering over 120 jurisdictions worldwide. The rankings are based on three key criteria: transactional evidence, peer feedback and client feedback.


Avance advises Helsinki-based game development studio Two Men and a Dog Oy in the sale of the Zombie Catchers mobile game to DECA Games. Zombie Catchers, played by more than 55 million players, becomes the sixth game in DECA’s portfolio.

NCC sells office project in Helsinki

Avance advises NCC Property Development in the sale of its Fredriksberg office project in Helsinki for approx. SEK 460 million to a Swiss Life property fund.

The project covers a total of approx. 9,000 square meters of lettable area for offices and retail, and is the first of a total of four phases. After the sale, NCC has an additional approx. 31,000 square meters that can be developed in connection with the project.